SEO ….What is it and why should we care? That has been my focus this past week.
Optimization
op·ti·mi·za·tionˌ äptəməˈzāSHən,ˌäptəˌmīˈzāSHən/
noun
The action of making the best or most effective use of a situation or resource.
Search Engine Optimization is how sites improve the odds of garnering more attention to their site over another selling the same or similar items. It includes things like effective keywords used in metadata, ads and copy on the site.
Making sure one is sending a user to the best landing page is important. But making customers aware of the site’s existence is important too. Some ways to do that is to become an active commenter on sites related to the product or service offered.Places like LinkedIn, Facebook and Twitter are among the top places where people socialize. Pinterest is good if the thing you sell has lots of visual appeal.
Simply opening an account at these places is not enough. One must interact and become known — at least familiar in people’s running feeds. Try to gain followers by saying useful, relevant things.
As for me I have accounts at all of the sites I have mentioned. Taking the time to visit each of them would be time consuming, but if one day was devoted to social networking, then it really would not be that much out of a busy week. I have joined Fanstory.com. I had looked at it once before but at the time the cost was more than I had to spare. It did not seem to be very active either, but currently it seems to be far more active than storywrite where I first became enamored with writing my novel.As I gain followers and build trust it will allow me to promote my services.
By creating awareness I can then share links to my website. Through networking with like minded souls I can also convince some of them to share my link with their friends and on 
their sites. I of course would do the same for them.
their sites. I of course would do the same for them.A good tip to always remember when creating new sites is to include social links on your pages so that when a viewer sees something they like they can share it.
These are all doable
things, so I will certainly be organizing my week to allow time for me to get Optimized!